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Behind the high price of educational toys, these truths you must know

by:Toysmax     2021-05-05

Playing with toys is a child’s nature and a way of 'education and fun'. The new generation of parents has an open concept of parenting, and they are more willing to buy some toys with the 'puzzle' label, so are the so-called 'puzzle toys' really educational? Educational toys are toys that develop intelligence and increase wisdom in the process of playing. Educational toys are divided into adult toys and children's educational toys.

According to a study by the Royal Academy of Sciences, people who often play with educational toys have an average IQ about 11 points higher than those who don’t, and their brains have a higher open thinking ability. American medical experts also found that the incidence of Alzheimer's disease in people who started playing with educational toys for adults before the age of 50 is only 32% of the general population, while the incidence of people who play with educational toys since childhood is less than 1% of the general population.

Although educational toys have been proven to have educational functions, there are many types of educational toys on the market with different functions. Toys that are advertised as 'puzzling' by businesses do not have relevant professional evaluations and authoritative certification Consumers were confused when they bought them, and even the toys that were purchased at a high price were found to be no different from ordinary toys after unpacking, except that the color was changed or several functions were added, and the IQ tax of 'educational toys' was charged. .

So, what are the characteristics of educational toys?

First of all, educational toys must have the characteristics of toys, such as leisure, fun, and entertainment. The author once interviewed a shop owner who joined the educational toy brand. He said that before the opening of the toy store, there were a batch of educational toys. Although the concept is good, the actual sales are not ideal. 'This toy is too educational! The children not only don't like it, but they don't know how to play. On the contrary, some ordinary and interesting toys are more popular.' After the shopkeeper replaced the educational toys with ordinary toys, the toy store Earnings are getting better and better, and more repeat customers are ushered in. It can be seen that, before the 'puzzle

Secondly, the difficulty of children's educational toys cannot exceed the children's ability to accept them. Children of different ages have different receptive abilities, and the suitable toys are also different. Children aged 1~2 are in the sensitive period of hand and mouth, which is the most critical period to perceive the world through hands and mouth;

Children aged 1.5~4 are in the sensitive period of space and need to slowly transition from hand to mouth. Learn to use tools; children aged 4 to 5 are in a sensitive period of exploration, at this time children will begin to pay attention to natural phenomena and ask various questions; children aged 5 to 6 are in a sensitive period of mathematical logic thinking, simple and abstract logical thinking Slowly develop at this stage. If a 3-year-old child is allowed to play with a 6-year-old child’s toy, the result is that the child will not only not be able to play, but will also lose interest in the toy.

Finally, the key to educational toys is to be able to make children smart. In fact, most toys have educational functions. For example, building blocks can exercise children's hands-on ability, collaboration ability, creativity, and imagination; baby rattles can exercise children's hearing, vision, and touch, and exercise children's ability to recognize the world ; Plush toys can meet the emotional needs of children's companionship, and can help children to carry out language training, stimulate sensory development, and coordinate body functions. In addition, some well-known sub-brand toys also have educational functions. For example, Niu Ting Ting, which advocates Xunjiao, Qiao Hu, which develops early education picture books, and Logic Dog, which focuses on children's logical thinking training, all have more clearly segmented puzzle functions.

In other words, when parents buy toys, they must first understand what kind of educational functions all kinds of toys have, and avoid being led by the nose by businesses; secondly, they must clarify their children’s needs and choose suitable ones. Toys; Finally, when choosing toys, try to choose big-brand toys with 3C certification, which can not only ensure the safety of toys, but also avoid false publicity more often.

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